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What is a pre-roll campaign?

A pre-roll campaign is a great way for your business to increase its Internet presence. A pre-roll video is shown prior to other content, such as before a user enters a web site or before a move trailer clip. It’s a favored way to advertise among many companies because you have a captive audience. The viewer wants to see whatever it is they clicked on, but first they’ll see a spot from your company. Plus it offers a more dynamic experience–with moving visuals and audio—than traditional Internet advertising.

How can a pre-roll campaign help my business?

Businesses small, medium and large have chosen to conduct pre-roll campaigns in order to reach targeted and varied audiences. With a pre-roll video, you’re going where your potential customers are. With more and more people getting information and entertainment from the web, every business needs a multi-faceted Internet marketing campaign so that they can stay competitive.

Here’s what a pre-roll campaign can do for your business:

  • Increase branding efforts: Your company’s name will get out to a variety of consumers.
  • Increase web presence: Businesses that are winning customers use a variety of techniques to reach them through the Internet. Video productions are key in these schemes, as they offer a dynamic way to highlight products and services.
  • Boost sales and increase profits: The bottom line is that you’re looking to increase your bottom line. A pre-roll marketing campaign can be a highly effective way to reach customers and direct them to your web site.

And there’s so much more a pre-roll video can do to help your company. It’s one of the hottest techniques used by major marketing players today. Plus, it can work for any size business that is looking to stay competitive in today’s business climate.

What companies are the best when it comes to a pre-roll campaign?

So you’ve decided to do a pre-roll marketing video, but you’re not sure who to turn to. You type in a couple of keywords into Google and just click on the first link. They seem good enough, right? Wrong. You want a company that has:

  • An award-winning creative staff that’s willing to listen to your needs and vision
  • Fantastic technology that ensures your advertisement looks sleek and modern
  • Years of experience in the business with a solid grounding in marketing principles

With the right company, you’ll have a remarkable pre-roll campaign that will draw customers to your company instantly. A quality final video production should have:

  • Clear audio
  • Stunning graphics
  • A compelling script
  • Excellent lighting
  • An original music score

Bottom line: It should exceed your expectations. Remember that this is the face of your business. It should reflect your company’s message, values, and emphasis on excellence.

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